FIFA World Cup 2030 bid

YALLA VAMOS!

  • The Brief

    Create a video explaining the main pillars of the Marocco-Portugal-Spain candidacy to host the FIFA World Cup 2030.

  • The Goal

    To become the official hosts, the bid must be approved by a majority of the FIFA football federations. The main goal is for the bid to have the biggest approval rate ever.

  • The Target

    At this stage of the candidacy, the presidents of said federations come first, but we must also excite the fans.

The Solution

A video that represents what brings these 3 countries together: their historical background, culture, and, obviously, their passion for football.

Click on the image below to watch the movie!

In this project, I conceptualised the video, created and presented the storyboard, defined the tone of voice, wrote the voice-over, gave live directions to the voice-over artists, helped select the final footage, and briefed the movie editor and the musician behind the soundtrack.

Take a look at other projects I worked on as a copywriter

FIFA Futsal World Cup 2024

FIFA Guardians